Pool owners embrace April Pools Day safety campaign


Tuesday, 24 April, 2018

Pool owners embrace April Pools Day safety campaign

Pool owners have been taking the opportunity to learn a life-saving skill by signing up for Poolwerx’s free online CPR course during the April Pools Day campaign.

There’s only a few days left to take advantage of the free offer, but Poolwerx CEO John O’Brien said it’s never too late.

“Our research showed us that 75% of parents admitted they were not confident they had the CPR skills to save a life[1],” O’Brien said.

“That’s why we teamed with Australian Red Cross and Laurie Lawrence’s Kids Alive program to make it simple, fast and free to get CPR training.”

With almost half of drowning deaths in children under five occurring in swimming pools[2], O’Brien said it was important that parents were equipped with the skills that could save the life of their child or a child in their care.

“April Pools Day is a key component of our annual water safety campaign and Poolwerx is continuing to make a difference with campaigns like this, which address key industry safety issues,” he said.

Pool owners wishing to complete the free online CPR course could visit their local Poolwerx store anytime until 30 April during the April Pools Day campaign[3]. They’ll be issued with a codeword to redeem a voucher and do not need to be a Poolwerx customer to take advantage.

The online course only takes a few hours and begins the process of equipping pool owners with the right knowledge to help save a life in an emergency situation.

Laurie Lawrence, founder of Kids Alive and advocate of April Pools Day, said anything that would help reduce drowning statistics and improve pool safety in Australia was worth getting behind.

“Last year drowning deaths in children under five increased by 32%[4] and we all have a role to play to help reduce this tragic statistic.

“April Pools Day speaks to our fifth important step to reduce the risk of preschool drowning and that is ‘Learn how to resuscitate’. It is absolutely vital parents have this skill, as a child is four times more likely to survive if given CPR,” he said.

Australian Red Cross First Aid Trainer Janie McCullagh said that almost 30% of parents surveyed by Poolwerx believed they did not need to obtain CPR training as their partner knew how to perform CPR.

“Children can get into trouble in the water anywhere and at any time, and that’s why it’s so important for all parents to be confident that they could perform CPR in an emergency.

“The Australian Red Cross online CPR training program gives people the opportunity to update their knowledge of CPR and they can then pay to complete a short practical course to obtain their full CPR certificate,” she said.

[1] Research conducted by PureProfile on behalf of Poolwerx 300 sample.

[2] www.royallifesaving.com.au/__data/assets/pdf_file/0010/20260/RLS_NDR2017_ReportLR.pdf

[3] The free course is a limited offer with 2000 courses available nationally.

[4] www.royallifesaving.com.au/__data/assets/pdf_file/0010/20260/RLS_NDR2017_ReportLR.pdf

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