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Five Minutes with Jim Wilson, Owner of Irresistible Pools and Spas

By Rebecca Brennan
Thursday, 18 April, 2013

Five Minutes with Jim Wilson, Owner of Irresistible Pools and Spas

PSR: Hi Jim, tell us a bit about yourself and how you came to be in the pool and spa industry.

Jim: I was born in Kogarah and grew up in the western suburbs of Sydney. In 1980 I started working for a pool company in Wentworthville. I worked there for five years until they went out of business. My boss at the time told me that he thought I had the potential to do it all on my own, so that's what I did. I started my own company and have been working for myself ever since.

PSR: How has your business changed and grown over the years?

Jim: The biggest change over the years would have to be the addition of my two sons to the company. They have been working with me since they finished high school and it is solely due to their help that the company has been able to expand and be as successful as it has.

PSR: What has been your career highlight to date?

Jim: Being able to build a significant amount of pools every year, on average I build between 50-70 pools annually and I have been able to achieve this without any unhappy customers.

PSR: Wow, that's a lot of pools! Over the years, what would you say has been your biggest challenge and how have you addressed this?

Jim: The biggest challenge would be continuously seeing and hearing of customers going through hell with other unprofessional pool building companies. It's completely unnecessary and should never happen, we can all do it right.

PSR: What advice would you give to others, starting a business in the pool industry?

Jim: Get yourself a license by going through the proper channels. Never rip people off and make sure you know your trade.

PSR: In your opinion, what is the most contentious issue within the pool and spa industry at this point in time and what is your opinion on this issue?

Jim: I wish the government would sort out the fibreglass industry. There are too many people selling pools without licenses who are creating big problems for customers. I hold all the appropriate licenses for what I do and have done for the past 26 years. I have to gain points to hold and keep my license and so should everyone else.

PSR: Is there anything else you would like to add?

Jim: I would just like to add that if you're fair, honest and know what you're doing, then that's all that matters in this industry. I pride myself on being all of the above, and I think that comes through in my work.

PSR: Thanks for your time Jim! We'll be sure to check out your latest pools at www.irresistiblepools.com

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